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Follow sauna companies and reported developments in Estonia, including heaters, cabins, wood products, public saunas and industry events.
Find reporting on Estonian manufacturers and operators, their product announcements and business developments. Company profiles link related coverage so you can follow each story over time.
Sauna Fest visitors can enter through Oct. 25 for flights, three nights at Ikaalinen Spa & Resort and two days at the January 2027 Winter Sauna Carnival.
Four Tartu County sauna makers launched a shared quality mark at Interbad this morning. Membership is by selection, and the group says this is only the beginning.
The 12 to 21 kW CORE Pro keeps its heating elements in a service drawer, and two can run side by side at 42 kW for big bathhouse rooms. KLINT Solo puts the controls inside the heater.
The eighth Sauna Fest runs Oct. 5 to 25 with more than 800 shows, all included in the day pass. Its Sauna Village grows to 10 days and 10 exhibitors, Harvia and Saunum among them.
SaunaShare, Inc., the company behind SaunaShare.com and SaunaMarketplace.com, has bought SaunaNews.com. The trade site covers the business of sauna, which had no trade press of its own in English, and SaunaShare, Inc. plans to grow it.
CBP’s Section 338 list doesn’t include 9406.10, the code for a prefabricated wooden building. It does include 4409.10.90, where CBP put the tongue-and-groove cedar in a Canadian sauna kit in 2012. The line isn’t assembled versus flat-packed, and four CBP rulings say exactly where it falls.
Sun Home’s first indoor traditional models pair HUUM heaters with two-level cedar benches, while Plunge’s new indoor infrared cabins come in 120V and 240V configurations.
Finland’s summer factory shutdown is written into statute, not tradition. What it costs American resellers is a warranty call they cannot close for three weeks.
Wisauna, which builds by hand near Eau Claire, listed builds from $12,000 and an average commission around $24,000 on August 1. It also puts an R-value on the wall, which is the number that actually explains the price.
The Estonian heater maker built its air-blending system on engineering research with Tallinn University of Technology. A new tie-up with Tallinn University, a separate school, targets the question the wellness industry usually skips: what softer, more even steam does to the body.
App 4.0 replaces everything: the mobile client, the server infrastructure, and the communication pipeline between phone and wall panel. HUUM told SaunaNews directly that this was not a patch or a polish. The multi-sauna dashboard opens a door for commercial operators.
The Canadian manufacturer’s glass-fronted indoor sauna line starts around $8,470 at US dealers and targets the gap between budget kits and European imports. The Thermo Grandis wood creates real trade-offs against Auroom’s thermo-aspen and Kohler’s C1.
One group of friends in southern Estonia invented the sauna marathon in 2007. Eighteen years, two Guinness World Records, and at least five events later, the orienteering-style format is now a continental phenomenon that draws thousands and showcases mobile sauna culture.
The WWE wrestler and PRIME co-founder showed a SaunaLife G6, powered by Saunum’s patented air-blending heater, to his 23.6 million YouTube subscribers. Saunum reached out and gave him the sauna for free, and he tied it to his father’s heart attack.
Forest Springs Resort reopened in May 2026 on ten acres of Ozark forest outside Eureka Springs, Arkansas, with a Haljas Hele Single as its anchor amenity. Rooms start at $108 a night. The sauna and cold plunge are included for every guest.
The premium sauna lineup launching under Harvia’s 2024-acquired American steam brand is built in Sastamala, Finland by Kirami, the wood-fired hot-tub maker Harvia bought in 2021. The same cabins ship as FinVision® in Europe.
The Estonian outdoor sauna manufacturer’s first cold plunge ships with an integrated chiller, PUR-insulated fiberglass shell, and three exterior cladding options that match Auroom’s existing sauna lines down to the wood species.
The Estonian startup’s Hele Nano and Tarantula wood carrier both earned 2025 Red Dot Design Awards, adding to a 2022 win for the Hele Glass. Now available in the US, the Nano ships fully assembled.
The Estonian cabin maker is folding Duetto, a Finnish infrared specialist, into its product range. The 900-watt wall-mounted panels can be factory-configured on new Mira, Libera, and Aera saunas or retrofitted to any existing Auroom cabin, turning a traditional room into a dual-mode setup.
The 10kW Air heater is gone from the North American catalog. Saunum now sells the Air in 5kW and 7kW only, each with an open or closed stone basket. For larger rooms, the Air’s next step up is the Air L, whose rock basket sits eight to nine inches lower and which fits under a lower ceiling (73 inches minimum).
The Estonian manufacturer’s marketing materials now cite distribution to more than 45 countries, up from 35-plus earlier this year. A new partner called Suuda Sauna is selling the full Leil catalog to Italy and Spain, with base pricing from €6,800.
Families choosing senior living are asking about brain health. Finnish research says sauna belongs in the conversation. A high school student in New Jersey has put the cost-benefit case on paper.
Four years of winners, a sauna category that has crowned a different design team every year, and a submission deadline worth marking.
The Estonian cabin sauna maker held a topping-out ceremony at its expanding Tartu County campus. The new building is due in July 2026.
Estonian maker of electric and wood-burning sauna heaters, UKU controls and the HUUM app, based in Tartu Parish.
Estonian producer of thermally modified wood for sauna interiors, decking, cladding and interior surfaces, based in Tallinn.
Estonian maker of modular saunas whose range also includes the VelEira cold plunge and Duetto infrared panels.
Estonian maker of air-blending sauna heaters, including the Saunum Air and Air L.
Estonian maker of glass saunas and modular saunas, including the Hele Nano and Hele Single.
Estonian sauna manufacturer whose models include the Round Cube Mini.
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