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Therme Bucharest’s Sauna Fest Draws Aufguss Masters From 29 Countries

By Arlene Scott

Senior Wellness Correspondent & Hospitality Consultant

Published
Sep 30, 2026
Reading time
3 min
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SaunaNews is published by SaunaShare, Inc., which also runs SaunaShare.com and SaunaMarketplace.com, where we sell many of the products we write about. Assume that experience shapes what we cover and what we don't. Who owns SaunaNews · The ownership announcement

The eighth Sauna Fest runs Oct. 5 to 25 with more than 800 shows, all included in the day pass. Its Sauna Village grows to 10 days and 10 exhibitors, Harvia and Saunum among them.

The glass-roofed Therme București resort building outside Bucharest, Romania
Fig. 01Therme București, the Therme Group resort in Balotești, north of Bucharest.Photo: Daniele Napolitano / Wikimedia Commons, CC BY-SA 4.0.

In this story

  1. 01The shows come with the day pass
  2. 02The Sauna Village grows to ten days and ten exhibitors
  3. 03Stand-up, scent theater and dance join the program
  4. 04Before you go
Section
Places
Format
Brief
Published
Sep 30, 2026
In this story4 sections
  1. 01The shows come with the day pass
  2. 02The Sauna Village grows to ten days and ten exhibitors
  3. 03Stand-up, scent theater and dance join the program
  4. 04Before you go

Therme București opens the eighth Sauna Fest on Oct. 5. For 21 straight days, through Oct. 25, Therme says more than 100 Aufguss masters from 29 countries will stage over 800 shows in the saunas of its resort in Balotești, just north of Bucharest. The operator bills it as the world’s largest festival dedicated to sauna shows.

The country count is up by seven. The 2025 edition, Oct. 6 to 26, drew more than 100 masters from 22 countries, according to Therme’s opening announcement, as published by HotNews. This year’s festival page names masters from Argentina, Canada and the US alongside European countries including Romania, the Czech Republic, Germany, the Netherlands and Belgium.

Key facts

  • Dates Oct. 5 to 25, 2026, 21 consecutive days
  • Venue Therme București, Balotești, Ilfov County, Romania
  • Scale 800+ shows, 100+ Aufguss masters, 29 countries (2025: 800+ shows, 100+ masters, 22 countries)
  • Admission every show is included in an Elysium zone ticket, 132 to 217 lei for adults (about $28 to $47)
  • Show access each sauna is cleared 15 minutes before a show, then filled in order of arrival
  • Sauna Village Oct. 16 to 25 on the Sands of Therme beach, ten exhibitors (2025: seven days, nine exhibitors)

The shows come with the day pass

Sauna Fest has no separate show ticket. Every performance is included in admission to Elysium, the zone that holds Therme’s themed saunas. Adult Elysium tickets run from 132 lei for three hours Monday to Thursday to 217 lei for a full day Friday to Sunday, about $28 to $47 at the Sept. 30 European Central Bank rate, per Therme’s price list. It’s the same bundling Therme used for its Herbarium festival in May, where the programming came with the day pass.

Seating is the constraint. Therme’s program says each sauna is cleared 15 minutes before a show for preparation, and guests are let in by arrival order up to the room’s capacity. Shows run about 15 minutes. Therme publishes the schedule in a downloadable brochure and in its myTherme app; the current brochure covers the first week, Oct. 5 to 11.

The Sauna Village grows to ten days and ten exhibitors

From Oct. 16 to 25, the Sands of Therme beach becomes the Sauna Village, where guests can try saunas from ten manufacturers and distributors: Celsium Wellness, Saunum, Nomad Hot Tubs, Edjusta, North Heat, Harvia, Alpha Wellness Sensations, Hidrostyle, Hotspring România and Ciubăreala. The cold side is a beach pool held at 54 to 57°F. Therme calls the Village the largest space in Romania dedicated to sauna culture.

The 2025 Village, billed as Romania’s first, ran seven days, Oct. 20 to 26, with nine exhibitors. Bast Sauna and Tellta Saana were on last year’s list and are not on this year’s; Saunum, Alpha Wellness Sensations and Ciubăreala are new. Therme’s 2025 announcement pitched the Village to tourism operators looking at sauna setups for resorts, guesthouses and holiday homes, as well as to homeowners.

Stand-up, scent theater and dance join the program

Therme is widening what happens in the hot room. Comedians George Tănase and Alexandru Minculescu perform stand-up in the Hollywood sauna. “Theatre of Scent” is a 12-minute live play built around Necalli perfumes, with projections by Tony Macpela, and each guest leaves with a perfume sample. In the Provence sauna, dancer Ryan Pavel performs alongside an Aufguss master. Live music pairs a cappella singing with traditional instruments such as the pan flute, drawing on Romanian mythology.

The Aufguss lineup still carries the festival. Shows Therme has highlighted include Zuzana Špaková’s “Carmen” (Czech Republic), Michelle Scheuren’s “The Chocolate Girl” (Belgium), “Tale of the Three Brothers” by Happy Aufguss’s Djuri and Charlotte Reijnen (Netherlands), Jan Jakub Baroň’s “Godly Lesson” (Czech Republic) and Vanesa Slota’s “Audrey” (Romania). Anyone costing an Aufguss program for a US facility can see these formats side by side over three weeks.

Before you go

Buy an Elysium ticket through Therme’s online shop or the myTherme app, and check the brochure or the app for the shows you want. Arrive at the sauna before the 15-minute cutoff, since rooms fill in order. If you want the Sauna Village and the Aufguss program on the same visit, go between Oct. 16 and 25. The SaunaNews event page carries the dates and venue details.

Harvia events

1 event

  • OCT 29THU

    Harvia Q3 2026 Interim Report

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See the full Harvia calendar

Companies in this story

  • HarviaResults, filings, and coverageFI
  • SaunumEE
  • Therme Group

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Companies in this story

  • HarviaResults, filings, and coverageFI
  • SaunumEE
  • Therme Group

Topics

  • Sauna Fest
  • Aufguss
  • Romania
  • Bucharest
  • Sauna Village
  • October 2026
  • Sauna festival
  • Cold plunge

About the author

Arlene Scott

Senior Wellness Correspondent & Hospitality Consultant

Arlene Scott brings over fifteen years of reporting and consulting experience across energy infrastructure, sustainable design, and thermotherapy-focused hospitality.

All stories by Arlene Scott

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