Leil Saunas Tops Out New Production Facility in Estonia
The Estonian cabin sauna maker held a topping-out ceremony at its expanding Tartu County campus. The new building is due in July 2026.
Aerial view of the topping-out ceremony at Leil Saunas' new production facility in Võnnu, Tartu County, Estonia, April 17, 2026. Photo: Leil Saunas.
Leil Saunas, the Estonian cabin sauna manufacturer formerly known as Saunasell, has held a topping-out ceremony at its new production facility in Tartu County, Estonia. The company said construction is scheduled for completion in July 2026.
"This event marks a significant stage in the construction process and reflects our continued growth and expansion," the company wrote in a LinkedIn post announcing the milestone. "The new building will provide us with improved opportunities to develop our operations and enable us to offer our clients even higher-quality and more efficient solutions."
Key Facts
- Company: Leil Saunas (formerly Saunasell OÜ)
- Headquarters: Võnnu, Tartu County, Estonia
- Founded: 2010
- Rebranded: 2025
- Topping-out ceremony: April 17, 2026
- Expected completion: July 2026
- Existing facility: 7 hectares, 9 production halls, 95,200 square feet of indoor space
- Production capacity: 250+ saunas per month
- Distribution: 35+ countries
- Employees: 80+
Who Is Leil Saunas?
Founded in 2010 as Saunasell, the company operated for 15 years under that name before rebranding to Leil Saunas in 2025. The Estonian word leil refers to the steam produced when water is thrown onto hot sauna stones, a term familiar to anyone who has bathed in a traditional Nordic sauna.
The company specializes exclusively in traditional cabin saunas, with no infrared or steam room products in its catalog. Its lineup spans three collections (Pure, Elegant, and Premium) across six named series and more than 25 models, built from Nordic Lunawood ThermoWood, tempered glass, and stainless steel. CEO Romet Tsirna co-founded the business and continues to lead it.
Leil operates from a campus in Võnnu, a small municipality in Tartu County in southeastern Estonia, part of a region that has become one of Europe's sauna manufacturing hubs. The existing facility covers 7 hectares with nine production halls totaling roughly 95,200 square feet of indoor manufacturing space. The company says it produces more than 250 saunas per month, employs over 80 people, and distributes through partners in more than 35 countries.
Design Recognition and High-Profile Clients
Leil earned a Red Dot Best of the Best award in 2024, a distinction in the product design category reserved for what the jury considers groundbreaking design.
The company's website lists several high-profile clients, including Formula 1 driver Valtteri Bottas, UFC lightweight champion Charles Oliveira, professional skateboarder Tony Hawk, and World Rally champion Thierry Neuville. For a cabin sauna factory in rural southeastern Estonia, the client roster suggests a reach well beyond the typical B2B manufacturing profile.
The Topping-Out Ceremony
The topping-out ceremony took place on April 17, 2026 at the Võnnu campus. Leil posted a short video from the event on its YouTube channel:
Why It Matters
Estonia's Tartu County has quietly become one of Europe's key manufacturing clusters for cabin saunas, with companies including Auroom Wellness and Leil operating within the same region. A new production facility for a manufacturer already building 250+ factory-built units per month signals that demand for prefabricated cabin saunas continues to outrun existing capacity. Leil is a name to watch as its July 2026 completion date approaches.
Arlene Scott
Senior Wellness Correspondent & Hospitality Consultant
Arlene Scott brings over fifteen years of reporting and consulting experience across energy infrastructure, sustainable design, and thermotherapy-focused hospitality.
Full byline
Arlene Scott is a Senior Wellness Correspondent for SaunaNews.com, bringing over fifteen years of experience at the intersection of energy infrastructure, sustainable design, and thermotherapy. Her work focuses on the physiological benefits of passive heat therapies and the sustainable integration of sauna culture into modern wellness routines.
Arlene's background is rooted in the clean energy transition. She was a founding writer at MicrogridMedia.com, where she covered the technical and economic viability of desalination projects, microgrid deployments, and distributed renewable energy systems. During the mid-2010s, she was a regular contributor to Greentech Media (GTM) during its independent era — prior to the Wood Mackenzie acquisition in 2016 — reporting on the early integration of thermal energy storage and sustainable infrastructure.
Transitioning her focus from macro-energy systems to human-scale wellness, Arlene now applies her technical background to the hospitality sector. She operates as an independent consultant, advising boutique hotels and eco-resorts on the design, energy efficiency, and historical authenticity of commercial sauna and thermal spa installations. Her consulting work ensures that high-end wellness facilities balance traditional Nordic bathing principles with modern sustainable engineering.
Arlene holds a specialized certification in Applied Thermic Wellness from the Nordic Institute of Passive Heat Studies (NIPHS) and is a recognized associate member of the International Sauna Association (ISA). When she isn't reviewing the latest innovations in infrared technology or consulting on a new resort project, Arlene can be found tending to her own traditional wood-fired sauna in the Pacific Northwest. You can read her complete archive of essays on energy, wellness, and sustainable living at www.arlenescott.com.
